According to a HubSpot research, customers trust recommendations from family and friends more than any form of marketing and advertising campaign. In the absence of word-of-mouth recommendations, consumers rely on online reviews as a credible source of information.
Businesses must not be intimated to ask customers to leave a review because most of them are very willing to share their feedback. In order to gain a positive review, make sure that the customer is satisfied and happy with the experience. Identify the right moment after the customer’s journey before asking for a review. The customer must be given enough time to use and enjoy the product.
It is important to train the sales team to ask for a review after a project. A request can be incorporated in an email that is used to foster a good relationship with the brand. A customer will be encouraged to write a review once he knows that his opinion and loyalty are valued.
The sales team can start a conversation with a customer by asking whether she likes the product. The level of satisfaction must be determined first before requesting for a review. If the customer has an issue with the product, it must be resolved first before asking for feedback.
It is very likely that you have come across a king kong marketing agency review from trusted review platforms. The digital marketing agency monitors all the reviews on their profile and makes sure to respond to optimize the acquisition of new clients. A high level of responsiveness enhances the brand’s credibility and trustworthiness to clients.